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Watch/read recent news features below.

CBC Toronto

“A Pickering man’s small gesture during the pandemic has sparked an online initiative. Sam Demma sent his friends a taco delivery to cheer them up. It’s now blossomed into the “Be Someone’s Taco” campaign, encouraging students to take small acts of kindness.” – CBC Toronto

Breakfast Television

“How one taco started an entire kindness movement. Sid is joined by youth speaker, Sam Demma, to tell the story behind ‘Be Someone’s Taco’ and talk about the power of small acts of kindness.” – Breakfast Television

Global News

“Youth speaker Sam Demma talks about his viral ‘Dear Class of 2021’ video to inspire graduates who’ve had their celebration plans dampened because of pandemic restrictions.” – Global News

Written News Articles

Click the logo to read the article.

From a tower of trash bags to virtual motivation

Sam Demma found meaning after a devastating injury by taking small, consistent steps to enact big change, and he now delivers that message across North America via virtual speeches and workshops.

Toronto Keynote Speaker Sam Demma has created an Instagram video reminding and inspiring graduating students that their story isn't over yet. Sam spoke with Gill Deacon about why he did it.
Toronto Keynote Speaker Sam Demma has created an Instagram video reminding and inspiring graduating students that their story isn’t over yet. Sam spoke with Gill Deacon about why he did it.
How 2 Pickering teens and their 'Leaning Tower of Trash' are aiming to clean up the GTA
And of those hundreds of bags, Demma managed to talk his parents into keeping just over 100 bags of recycling in his backyard — something Demma and Mendes like to call their “Leaning Tower of Trash.
#UofTBackToSchool: Young activist to pursue environmental studies at U of T

“He would say, ‘If you want to make a change in the world, you have to commit to a small and consistent action,’” says Demma, who is entering first year at the University of Toronto Scarborough in environmental studies and political science.

Pickering teens pick up trash and a $10,000 community prize

Picking up roadside trash has led to a $10,000 prize for Sam Demma and Dillon Mendes, co-founders of the community environmental group, PickWaste.

https://uwaterloo.ca/news/students-social-venture-empowers-everyone-reduce-waste-0

You might not think twice about throwing a recyclable cup in the garbage or dropping a wrapper on the ground — but what if everyone did that. Now imagine what would happen if everyone committed to picking up just one piece of litter a day.

SuperDogs; Giant Fork; Be Someone's Taco

‘Be Someone’s Taco’: Toronto youth speaker inspires students to pay it forward with kindness –  Sam Demma joins the Late Showgram to talk about his Be Someone’s Taco campaign.

Message of servant leadership, volunteerism mobilizes youth during pandemic

The now 21-year-old took that opportunity and ran with it, deferring university after a couple of months studying environmental studies and political science to focus on public speaking. He says if he were to return to school later, he would likely study psychology or behavioural economics.

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